• NAME OF RESEARCH

    Vegetable Market Assessment

  • NAME OF AUTHOR

    Deloitte Consulting LLP

  • CATEGORY

    Agriculture

  • YEAR

    2011-05-01

  • Download PDF

This Vegetable Market Assessment was prepared under the United States Agency for International Development (USAID) Economic Prosperity initiative (EPI) within the Agricultural Sector Component. The purpose of this market assessment is to assess the vegetable market for export potential, linkages, gaps, positive leveraging points, and areas of improvement, in order to depict a larger picture of how the vegetable sector can achieve a higher level of competitiveness.

EPI has identified the development of the Vegetable Market in Georgia as one of its main priorities and is in the process of developing several initiatives to stimulate further growth in this sector. This assessment will serve as the foundation for developing an action plan that will identify steps to increase market access for vegetable market actors, to promote the expansion and implementation of necessary infrastructural components that are currently barriers to growth and competitiveness, and to promote food safety certifications for commercial vegetable market actors to increase their competitiveness within Georgian and international markets.